BERU is a leading global brand in Motorcycle ignition technology, renowned for its high-performance glow plugs, ignition coils, and advanced cold-start systems. Established in 1929, BERU has a legacy of innovation, with milestones like the development of the first self-regulating glow plug and the groundbreaking Pressure Sensor Glow Plug (PSG), which allows real-time combustion monitoring. Known for pioneering technology, BERU's components are trusted by professionals worldwide for their durability, precision, and compliance with OEM standards.

BERU’s product lineup includes advanced ceramic glow plugs capable of reaching high temperatures quickly, ideal for maximizing fuel efficiency and reducing emissions. The brand’s PSG technology, with integrated pressure sensors, further enhances engine control, improving cold starts and ensuring clean combustion. With quality assured by parent company BorgWarner, BERU products meet the demands of modern diesel engines, making them a go-to choice for enthusiasts and professionals alike.